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From Overwhelmed to Organized: My Journey With Systems That Actually Scale
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From Factory to Front Door: What I Wish I Knew Before I Started Overseas Sourcing
How I Built a 20K-Strong Brand from My Living Room (with a Baby in a Pouch)
What Corporate Marketing Didn’t Teach Me (But Small Business Did)
AI Unlocked with Hills Shire Council
Get to Know the Founder: Steven from InLend
Get to Know the Founders: Julie & Andy from Inigma Finance
Get to Know the Founder: Manisha from MLD Accounting & Business Advisory
Get to Know the Founder: Tushar from AssessEasy
Shopify Made Simple: How I Teach Beginners to Launch Without Overwhelm
Get to Know the Founder: Debbie from The Collab Co
The Strategy Edit - Issue #01
Get to Know the Founders: Nidhi & Kapil from Guni SMS
What the Sendle Shutdown Reveals About Small Business Risk
Why I Stopped Treating Content Like Marketing (and What Changed When I Did)
From Overwhelmed to Organized: My Journey With Systems That Actually Scale
How I Actually Use AI to Create Content Faster (Without Losing My Voice)
The Power of Showing Up Online Before You’re Ready
Why Building Community Beats the Hard Sell Every Time
Navigating Social Media Trends in Without Burning Out
Why Organic Content Still Works in 2026 (Even When Algorithms Change)
From Factory to Front Door: What I Wish I Knew Before I Started Overseas Sourcing
How I Built a 20K-Strong Brand from My Living Room (with a Baby in a Pouch)
What Corporate Marketing Didn’t Teach Me (But Small Business Did)
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Founder Life

How I Built a 20K-Strong Brand from My Living Room (with a Baby in a Pouch)

Spoiler: I didn’t have a business plan. I didn’t have a fancy studio or startup capital. I had a baby in a pouch, a craft machine I barely knew how to use, and a deep need to do something while battling nausea during my second pregnancy. My first “launch” wasn’t a launch at all. It was me uploading Instagram stories of things I was making in real time. No logo. No strategy. No five-year plan. Just me and my hands and the quiet belief that creating might help me feel a little

Debbie Hatumale - Uy

Sep 8, 20253 min read

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